“Believe in Heroes” is Raising Funds for the Wounded Warrior Project® (WWP) and you can help.
Do you Believe in Heroes? DOLE is proud to support “Believe in Heroes,” a national campaign that brings grocery retailers, top consumer brands and shoppers together to raise funds for the Wounded Warrior Project® (WWP), a nonprofit organization whose mission it is to honor and empower our country’s veterans and wounded warriors.
Running through Veterans Day, November 11, Believe in Heroes calls on Americans to show their support and appreciation for our service members and the newest generation of veterans in a simple everyday way — grocery shopping.
As part of its participation, Dole will offer consumers a high-value coupon for $1.00 off any DOLE Canned Fruit that will be available in a special, free-standing insert which will be circulated to 53 million households nationwide in newspapers Sunday, November 3. The coupon will be available for download online through the end of November at wwpbelieve.org.
The campaign has grown substantially over the past three years. Beginning humbly with the support of more than a dozen well-known brands and one regional grocery retailer, the program raised approximately $200,000 in 2010. In 2012, the program included more than 55 top national brands and 90 grocery retailers, raising $5.7 million for WWP. The goal of the 2013 campaign is to exceed the amount raised in 2012 for critical programs provided by WWP. To learn more about the Believe in Heroes campaign, visit www.wwpbelieve.org.
Giveaway: One reader of Dollar Monger is going to win approximately $25 in FREE DOLE product coupons. Simply enter using the form below. Best of luck! Giveaway ends 12/1/13